A cyclist in an aerodynamic position on a stationary bike in a wind tunnel, testing the performance of customized sportswear.

Research and Development Powered by owayo

owayo sportswear is made for tough competitions - where every drop of sweat and the last second counts. That’s why we won’t compromise when it comes to the fit of our clothing. Each product is meticulously crafted to best fit the needs of our customers – from weekend warriors to professional athletes.

Highly Developed Systems

Our products are developed with advanced CAD programs that allow us to create a perfectly tailored fit.
Two people are looking at digital sportswear patterns on a computer screen, with one person pointing at the screen.

Highest Quality Standard

We don’t cut any corners when it comes to the fit of our athletic wear. Our products are engineered to maximize performance and become a canvas for your ideas.
A person measures the upper arm of a custom-made sportswear garment from owayo, which is marked with pattern lines.

Rigorous Testing

New materials are inspected for comfort before being carefully evaluated in our laboratory. We subject each fabric to rigorous durability tests and closely examine their breathability and moisture wicking properties.
A blue fabric is being tested in a machine on a workbench, next to a signal light and tools.

Tested by Professional Athletes

We work closely with professional athletes from various sport disciplines at each stage of product development - feedback from field testing is an integral part of the product testing process.
A cyclist in a yellow and black jersey and gloves rides on a road, wearing a special cycling helmet and sunglasses.

We are Color Specialists

owayo can print in thousands of colors. In order to match your desired color as closely as possible, we have tested 2,875 colors from universal color palette such as Pantone, HKS, and RAL. The OCOL System guarantees that the color of the finished product looks exactly like it should.
Two people select color swatches for customized sportswear, with a blue patterned fabric and various color options visible.
A stylized black line logo resembling abstract sportswear.

owayo precise fit

We use the OFIT sizing system to ensure the perfect fit. We offer up to 11 sizes for men and up to 10 for women. Many products come in ‘half’ sizes – a small difference between sizes that allows each person to find an exact fit.

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